The update to Venui Vanilla’s brand and food packaging required some outside the square thinking. The brand had to be brought thought into the packaging, giving it a unique look and feel on the shelf. Each product is differentiated by a colour coded sticker for each spice range. There are two colour options in either a zip lock or spout top pack. We utilised the front half of the brand as the product window in the pack, and tying it together nicely is our vanilla vine illustration.